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San Diego Neighborhood Experts

There's So Much Happening Here

Welcome to

San Diego Neighborhood Experts

There's So Much Happening Here...

LOCAL AMBASSADOR

Thomas J. Nelson

Welcome, my friends, to San Diego Neighborhood Experts, your one-stop shop for all things local! Here, we bring you exclusive interviews with our beloved neighborhood businesses, the latest happenings in San Diego, fresh events to look out for, and of course, juicy tidbits about the ever-exciting real estate market. Stay classy, San Diego!

My mission is to inspire growth and cultivate financial freedom by delivering exceptional real estate services. As a perpetual learner and explorer, I serve others with energy and focus, using pragmatic communication and a global perspective to create deep connections and make a meaningful impact. A treasure hunter at heart, I embrace every opportunity to motivate and empower those I serve and achieve success in all our ventures.

San Diego Neighborhood Experts Podcast

Give Them A Great First Impression

Occupied, Vacant, Staged or Empty: What Sells a Home Best?

August 11, 20266 min read

I was recently interviewed for a Real Estate publication and this was one of the question s I was asked and how I answered it.

Interview Question:

When selling a home, what is your preferred condition: vacant and staged, owner-occupied, vacant and empty, or tenant-occupied? And why?

For a typical retail home sale, I have a pretty clear order of preference because presentation and access directly affect how quickly and successfully we can sell the property.

1. Vacant, Deep-Cleaned, Staged and Decorated

This is my first choice almost every time.

A vacant home gives us complete control over access. There is no homeowner schedule to work around, no need to coordinate around meals, kids, pets, work-from-home schedules, or last-minute appointments. Buyers can see the property when they want to see it.

And access matters. Especially in a flat or buyer-favorable market, buyers generally are not going to inconvenience themselves to see a house. If yours is difficult to show, they may simply move on to the next one.

Then add professional staging and decorating.

staging and design

A well-staged home creates an emotional first impression. It helps define the rooms; buyers understand how rooms function, gives the home warmth and scale, and allows them to picture themselves living there.

My philosophy is simple:

A staged vacant house says, “This home is ready for you to move in now.”

Staging

2. Owner-Occupied, When the Sellers Are Flexible and the Home Shows Beautifully

Vacating your home before it sells may not always be possible. An owner-occupied home can work very well if the sellers understand what selling requires.

If they live cleanly, keep the property consistently show-ready, and are flexible enough to accommodate buyer appointments, I have no problem selling the home occupied, and 30% of the time, I have to list this way.

The challenge is that every restriction on showing times creates another opportunity for a buyer to skip the property.

That is why, given the choice, I would still take the vacant, staged property. It gives us greater control over both presentation and access.

3. Vacant and Empty

I would generally rather have a vacant property than one that is difficult to access, and if it is a normal retail sale, I would prefer not to leave it completely empty; staging matters!

When buyers walk into an empty house, there is nothing competing for their attention.

They notice the flooring.
They notice the walls.
They notice every ding, scratch, awkward corner, and maintenance issue.

Furniture and décor aren’t there to hide defects. Good staging helps buyers experience a home as a place to live, rather than simply inspecting four walls, a floor, and every little imperfection.

before and after staging

I look at it this way: my wife saw me in some nice outfits, got to know me, and had plenty of time to fall in love with me before she was introduced to the full, unedited birthday-suit version. 😉

An empty home can be the real estate equivalent of showing up naked on the first date. It reveals every flaw before the buyer has had a chance to connect with the property, imagine themselves living there, and fall in love with what makes it special.

Staging doesn’t disguise the home. It simply gives the home a proper first impression before asking the buyer to appreciate it completely undressed.

A vacant, empty house can unintentionally communicate:

“There is work to be done here.”

A beautifully staged house communicates:

“I could move into this and work with this, despite it's deferred maintenance items.”

That emotional distinction matters.

4. Tenant-Occupied (single-door residential)

This is usually my least-preferred situation. Whenever practical, I would rather wait for the tenant to vacate before bringing the property to market.

But I want to make an important distinction: I’m not talking about multi-unit investment properties where the tenancy may actually be part of the value of the property. I’m talking about a single-family home, condominium, or townhouse that can just as easily be sold to an owner-occupant as to an investor.

And, of course, timing matters. This strategy is generally practical when the tenant is month-to-month or has roughly 60 days or less remaining on the lease. If there is significantly more time left on a fixed-term lease, then we’re usually talking about advance planning rather than simply waiting a few weeks to go to market.

For these traditional residential properties, if I have the choice between selling tenant-occupied and waiting a reasonable amount of time to sell vacant, I will usually choose vacant. It gives us far greater control over access, presentation, preparation/repairs, and ultimately the buyer’s first impression.

The biggest issue is access. Tenant-occupied properties often require additional notice, coordination, and scheduling restrictions. If buyers cannot conveniently see the property, particularly when they have plenty of other choices, many simply move on.

There is also an important practical reality: the tenant's interests and the seller's interests are not necessarily aligned. The tenant typically has no financial stake in helping us maximize the sale price. They may not maintain the home at the level we would choose for showings, and understandably, they may not be enthusiastic about helping us sell the property that will ultimately require them to move.

That doesn't make the tenant wrong. It simply makes the property harder to market at its absolute best.

The Exception: Rehab or Fixer Properties

There is one situation where I usually do not hire staging at all: a true rehabilitation "rehab" property.

If we are selling a fixer primarily to contractors, investors, or fix-and-flippers, I'm not trying to create an emotional HGTV moment. I want them to see everything. Those buyers are doing a very different calculation:

What is the property's after-repair value?
What will the renovation cost?
What can I pay today and still make the project work?

They don't care very much about the sofa or the throw pillows. They care about the numbers.

In that situation, an empty house can actually be an advantage because buyers can clearly evaluate the condition and scope of work.

The Recap

So, for a traditional home sale, my preference is:

1. Vacant, deep-cleaned, staged and decorated
Best combination of access, presentation, and buyer emotion.

2. Owner-occupied, clean and highly flexible
Absolutely workable when the sellers make showing the home easy.

3. Vacant and empty
Excellent access, but weaker presentation for a normal retail buyer.

4. Tenant-occupied
Usually the most challenging because both access and presentation are harder to control.

The exception is a true rehab property. In that case, I want it vacant and honest. Let investors see exactly what they're buying.

At the end of the day, the principle behind all of this is pretty straightforward:

Make the home easy to see and easy to fall in love with.

Access gets buyers through the door. Presentation helps them emotionally connect once they're inside. And the easier we make both of those things, the better our opportunity to sell efficiently without unnecessarily compromising price.

Thomas J. Nelson

Thomas J. Nelson

Thomas J. Nelson is a published author, professional keynote speaker and residential REALTOR® in San Diego, CA.

Back to Blog
Give Them A Great First Impression

Occupied, Vacant, Staged or Empty: What Sells a Home Best?

August 11, 20266 min read

I was recently interviewed for a Real Estate publication and this was one of the question s I was asked and how I answered it.

Interview Question:

When selling a home, what is your preferred condition: vacant and staged, owner-occupied, vacant and empty, or tenant-occupied? And why?

For a typical retail home sale, I have a pretty clear order of preference because presentation and access directly affect how quickly and successfully we can sell the property.

1. Vacant, Deep-Cleaned, Staged and Decorated

This is my first choice almost every time.

A vacant home gives us complete control over access. There is no homeowner schedule to work around, no need to coordinate around meals, kids, pets, work-from-home schedules, or last-minute appointments. Buyers can see the property when they want to see it.

And access matters. Especially in a flat or buyer-favorable market, buyers generally are not going to inconvenience themselves to see a house. If yours is difficult to show, they may simply move on to the next one.

Then add professional staging and decorating.

staging and design

A well-staged home creates an emotional first impression. It helps define the rooms; buyers understand how rooms function, gives the home warmth and scale, and allows them to picture themselves living there.

My philosophy is simple:

A staged vacant house says, “This home is ready for you to move in now.”

Staging

2. Owner-Occupied, When the Sellers Are Flexible and the Home Shows Beautifully

Vacating your home before it sells may not always be possible. An owner-occupied home can work very well if the sellers understand what selling requires.

If they live cleanly, keep the property consistently show-ready, and are flexible enough to accommodate buyer appointments, I have no problem selling the home occupied, and 30% of the time, I have to list this way.

The challenge is that every restriction on showing times creates another opportunity for a buyer to skip the property.

That is why, given the choice, I would still take the vacant, staged property. It gives us greater control over both presentation and access.

3. Vacant and Empty

I would generally rather have a vacant property than one that is difficult to access, and if it is a normal retail sale, I would prefer not to leave it completely empty; staging matters!

When buyers walk into an empty house, there is nothing competing for their attention.

They notice the flooring.
They notice the walls.
They notice every ding, scratch, awkward corner, and maintenance issue.

Furniture and décor aren’t there to hide defects. Good staging helps buyers experience a home as a place to live, rather than simply inspecting four walls, a floor, and every little imperfection.

before and after staging

I look at it this way: my wife saw me in some nice outfits, got to know me, and had plenty of time to fall in love with me before she was introduced to the full, unedited birthday-suit version. 😉

An empty home can be the real estate equivalent of showing up naked on the first date. It reveals every flaw before the buyer has had a chance to connect with the property, imagine themselves living there, and fall in love with what makes it special.

Staging doesn’t disguise the home. It simply gives the home a proper first impression before asking the buyer to appreciate it completely undressed.

A vacant, empty house can unintentionally communicate:

“There is work to be done here.”

A beautifully staged house communicates:

“I could move into this and work with this, despite it's deferred maintenance items.”

That emotional distinction matters.

4. Tenant-Occupied (single-door residential)

This is usually my least-preferred situation. Whenever practical, I would rather wait for the tenant to vacate before bringing the property to market.

But I want to make an important distinction: I’m not talking about multi-unit investment properties where the tenancy may actually be part of the value of the property. I’m talking about a single-family home, condominium, or townhouse that can just as easily be sold to an owner-occupant as to an investor.

And, of course, timing matters. This strategy is generally practical when the tenant is month-to-month or has roughly 60 days or less remaining on the lease. If there is significantly more time left on a fixed-term lease, then we’re usually talking about advance planning rather than simply waiting a few weeks to go to market.

For these traditional residential properties, if I have the choice between selling tenant-occupied and waiting a reasonable amount of time to sell vacant, I will usually choose vacant. It gives us far greater control over access, presentation, preparation/repairs, and ultimately the buyer’s first impression.

The biggest issue is access. Tenant-occupied properties often require additional notice, coordination, and scheduling restrictions. If buyers cannot conveniently see the property, particularly when they have plenty of other choices, many simply move on.

There is also an important practical reality: the tenant's interests and the seller's interests are not necessarily aligned. The tenant typically has no financial stake in helping us maximize the sale price. They may not maintain the home at the level we would choose for showings, and understandably, they may not be enthusiastic about helping us sell the property that will ultimately require them to move.

That doesn't make the tenant wrong. It simply makes the property harder to market at its absolute best.

The Exception: Rehab or Fixer Properties

There is one situation where I usually do not hire staging at all: a true rehabilitation "rehab" property.

If we are selling a fixer primarily to contractors, investors, or fix-and-flippers, I'm not trying to create an emotional HGTV moment. I want them to see everything. Those buyers are doing a very different calculation:

What is the property's after-repair value?
What will the renovation cost?
What can I pay today and still make the project work?

They don't care very much about the sofa or the throw pillows. They care about the numbers.

In that situation, an empty house can actually be an advantage because buyers can clearly evaluate the condition and scope of work.

The Recap

So, for a traditional home sale, my preference is:

1. Vacant, deep-cleaned, staged and decorated
Best combination of access, presentation, and buyer emotion.

2. Owner-occupied, clean and highly flexible
Absolutely workable when the sellers make showing the home easy.

3. Vacant and empty
Excellent access, but weaker presentation for a normal retail buyer.

4. Tenant-occupied
Usually the most challenging because both access and presentation are harder to control.

The exception is a true rehab property. In that case, I want it vacant and honest. Let investors see exactly what they're buying.

At the end of the day, the principle behind all of this is pretty straightforward:

Make the home easy to see and easy to fall in love with.

Access gets buyers through the door. Presentation helps them emotionally connect once they're inside. And the easier we make both of those things, the better our opportunity to sell efficiently without unnecessarily compromising price.

blog author image

Thomas J. Nelson

Thomas J. Nelson is a published author, professional keynote speaker and residential REALTOR® in San Diego, CA.

Back to Blog

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Give Them A Great First Impression

Occupied, Vacant, Staged or Empty: What Sells a Home Best?

August 11, 20266 min read

I was recently interviewed for a Real Estate publication and this was one of the question s I was asked and how I answered it.

Interview Question:

When selling a home, what is your preferred condition: vacant and staged, owner-occupied, vacant and empty, or tenant-occupied? And why?

For a typical retail home sale, I have a pretty clear order of preference because presentation and access directly affect how quickly and successfully we can sell the property.

1. Vacant, Deep-Cleaned, Staged and Decorated

This is my first choice almost every time.

A vacant home gives us complete control over access. There is no homeowner schedule to work around, no need to coordinate around meals, kids, pets, work-from-home schedules, or last-minute appointments. Buyers can see the property when they want to see it.

And access matters. Especially in a flat or buyer-favorable market, buyers generally are not going to inconvenience themselves to see a house. If yours is difficult to show, they may simply move on to the next one.

Then add professional staging and decorating.

staging and design

A well-staged home creates an emotional first impression. It helps define the rooms; buyers understand how rooms function, gives the home warmth and scale, and allows them to picture themselves living there.

My philosophy is simple:

A staged vacant house says, “This home is ready for you to move in now.”

Staging

2. Owner-Occupied, When the Sellers Are Flexible and the Home Shows Beautifully

Vacating your home before it sells may not always be possible. An owner-occupied home can work very well if the sellers understand what selling requires.

If they live cleanly, keep the property consistently show-ready, and are flexible enough to accommodate buyer appointments, I have no problem selling the home occupied, and 30% of the time, I have to list this way.

The challenge is that every restriction on showing times creates another opportunity for a buyer to skip the property.

That is why, given the choice, I would still take the vacant, staged property. It gives us greater control over both presentation and access.

3. Vacant and Empty

I would generally rather have a vacant property than one that is difficult to access, and if it is a normal retail sale, I would prefer not to leave it completely empty; staging matters!

When buyers walk into an empty house, there is nothing competing for their attention.

They notice the flooring.
They notice the walls.
They notice every ding, scratch, awkward corner, and maintenance issue.

Furniture and décor aren’t there to hide defects. Good staging helps buyers experience a home as a place to live, rather than simply inspecting four walls, a floor, and every little imperfection.

before and after staging

I look at it this way: my wife saw me in some nice outfits, got to know me, and had plenty of time to fall in love with me before she was introduced to the full, unedited birthday-suit version. 😉

An empty home can be the real estate equivalent of showing up naked on the first date. It reveals every flaw before the buyer has had a chance to connect with the property, imagine themselves living there, and fall in love with what makes it special.

Staging doesn’t disguise the home. It simply gives the home a proper first impression before asking the buyer to appreciate it completely undressed.

A vacant, empty house can unintentionally communicate:

“There is work to be done here.”

A beautifully staged house communicates:

“I could move into this and work with this, despite it's deferred maintenance items.”

That emotional distinction matters.

4. Tenant-Occupied (single-door residential)

This is usually my least-preferred situation. Whenever practical, I would rather wait for the tenant to vacate before bringing the property to market.

But I want to make an important distinction: I’m not talking about multi-unit investment properties where the tenancy may actually be part of the value of the property. I’m talking about a single-family home, condominium, or townhouse that can just as easily be sold to an owner-occupant as to an investor.

And, of course, timing matters. This strategy is generally practical when the tenant is month-to-month or has roughly 60 days or less remaining on the lease. If there is significantly more time left on a fixed-term lease, then we’re usually talking about advance planning rather than simply waiting a few weeks to go to market.

For these traditional residential properties, if I have the choice between selling tenant-occupied and waiting a reasonable amount of time to sell vacant, I will usually choose vacant. It gives us far greater control over access, presentation, preparation/repairs, and ultimately the buyer’s first impression.

The biggest issue is access. Tenant-occupied properties often require additional notice, coordination, and scheduling restrictions. If buyers cannot conveniently see the property, particularly when they have plenty of other choices, many simply move on.

There is also an important practical reality: the tenant's interests and the seller's interests are not necessarily aligned. The tenant typically has no financial stake in helping us maximize the sale price. They may not maintain the home at the level we would choose for showings, and understandably, they may not be enthusiastic about helping us sell the property that will ultimately require them to move.

That doesn't make the tenant wrong. It simply makes the property harder to market at its absolute best.

The Exception: Rehab or Fixer Properties

There is one situation where I usually do not hire staging at all: a true rehabilitation "rehab" property.

If we are selling a fixer primarily to contractors, investors, or fix-and-flippers, I'm not trying to create an emotional HGTV moment. I want them to see everything. Those buyers are doing a very different calculation:

What is the property's after-repair value?
What will the renovation cost?
What can I pay today and still make the project work?

They don't care very much about the sofa or the throw pillows. They care about the numbers.

In that situation, an empty house can actually be an advantage because buyers can clearly evaluate the condition and scope of work.

The Recap

So, for a traditional home sale, my preference is:

1. Vacant, deep-cleaned, staged and decorated
Best combination of access, presentation, and buyer emotion.

2. Owner-occupied, clean and highly flexible
Absolutely workable when the sellers make showing the home easy.

3. Vacant and empty
Excellent access, but weaker presentation for a normal retail buyer.

4. Tenant-occupied
Usually the most challenging because both access and presentation are harder to control.

The exception is a true rehab property. In that case, I want it vacant and honest. Let investors see exactly what they're buying.

At the end of the day, the principle behind all of this is pretty straightforward:

Make the home easy to see and easy to fall in love with.

Access gets buyers through the door. Presentation helps them emotionally connect once they're inside. And the easier we make both of those things, the better our opportunity to sell efficiently without unnecessarily compromising price.

blog author image

Thomas J. Nelson

Thomas J. Nelson is a published author, professional keynote speaker and residential REALTOR® in San Diego, CA.

Back to Blog
Redondo Beach, CA, USA
Redondo Beach, CA, USA

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Contact Info

Address

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Phone

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Email

Location

Redondo Beach, CA, USA

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